Your tools don't talk to each other. Your API does.

REST API, real-time webhooks, and 24+ native integrations. Push leads in, pull data out, and automate the manual work that's eating your team's calendar.

Free tier. No credit card. First API call in under 3 minutes.

Why copying CSVs between tools is killing your conversion rate

Every manual export is a lead that went cold while you waited.

Building integrations yourself
  • 3 months to build one integration, then it breaks when they change their API
  • Maintain auth tokens, rate limits, and retry logic for every vendor
  • CSV exports at 4pm, imports at 8am — leads go stale overnight
  • Your dev team is building plumbing instead of product
  • One failed webhook and the whole pipeline stops silently
With the API & integrations platform
  • One API key, every tool — CRM, email, enrichment, scraping
  • Native integrations handle auth, rate limits, and retries for you
  • Real-time webhooks push events the moment they happen
  • Pre-built connectors to 24+ services — no dev team needed
  • Retry logic and error logging built in — nothing fails silently

Here's what a single API call actually looks like

Three steps. First API call in under 3 minutes.

1
Get your API key

Sign up, go to Settings → Integrations. Copy your key. That's it — no OAuth dance, no approval queue.

2
Connect your tools

Paste your Instantly, GoHighLevel, or Apollo API key. Enable webhooks with one click. The platform handles authentication and sync.

3
Automate everything

Leads push to your CRM automatically. Campaign replies trigger webhooks in real time. Enrichment data flows back without you touching a spreadsheet.

Push a lead to a campaign in one request

// POST /api/v1/leads
curl -X POST https://app.example.com /api/v1/leads \
-H "Authorization: Bearer YOUR_API_KEY" \
-H "Content-Type: application/json" \
-d ' {"lead": {"email": "[email protected]", "first_name": "Sarah", "company": "Acme Corp", "campaign_id": 42}} '
Response: {"id": 18473, "status": "queued", "campaign": "Q2 CFO Outreach"}
24+

Native integrations

3

Public API endpoints

2

Webhook channels

<3m

Time to first API call

Get Your API Key

Free tier included. No credit card required.

The integrations your team won't have to build

Native integrations that work out of the box

Connect your existing tools in minutes. No code, no middleware, no maintenance.

Email & Outreach
Instantly.ai

Campaign sync, lead push, reply webhooks, blocklist management

Smartlead

Campaign sync, bulk lead import (100/batch), custom field mapping

GoHighLevel

Contact sync, custom fields, task creation, CRM pipeline

Data & Enrichment
Apollo.io

People search by title/domain/seniority, organization enrichment, email discovery

IcyPeas

Email finder with confidence scoring (97-99%), profile scraping, 2-month cache

Botster

Automated web scraping — Google Ads, LinkedIn, YouTube, backlinks, contact data

BuiltWith

Technology detection — CMS, analytics, payment processors, marketing stack

AI & Content
OpenAI

Embeddings, analysis, company/lead scoring, vision

Claude

Long-form content, analysis, evaluation

Perplexity

Web search + LLM for real-time research

ShotStack

Programmatic video rendering, scene assembly

WordPress

Auto-publish posts and pages to WP sites

ElevenLabs

Text-to-speech for video narration

Real-time webhooks

Stop polling. Get instant notifications when events happen in your connected tools.

  • Reply received Know the moment a prospect responds
  • Lead status change Track conversions across campaigns
  • Campaign completed Trigger the next step in your pipeline
  • Account error Fix deliverability issues before they snowball
// Incoming webhook payload
{
"event_type" : "reply_received" ,
"lead_email" : "[email protected]" ,
"campaign_name" : "Q2 CFO Outreach" ,
"reply_text" : "Yes, let's schedule a call..."
}
Connect Your Tools Now

Works with the tools you already use

How this compares to building it yourself

Build vs. buy — the math isn't close

Build it yourself This platform
Time to first integration 2-3 months Under 3 minutes
Ongoing maintenance Your dev team, indefinitely Handled for you
Number of integrations 1 at a time 24+ out of the box
Webhook reliability Build retry logic yourself Automatic retries + logging
Rate limit handling Manual per-vendor Built-in, per-provider
Cost $15K-40K per integration Included in your plan
Auth management OAuth flows per vendor Paste one API key
Industry context

The average B2B company uses 12 separate sales and marketing tools (Gartner, 2024). Each integration costs $15K-40K to build and $5K-10K/year to maintain. That's $180K+ before you send a single email.

The unique mechanism

Native integrations share the same data layer. A lead enriched by Apollo appears in your Instantly campaign and GoHighLevel CRM simultaneously — no sync delay, no mapping errors, no lost fields.

What's the worst that can happen? Nothing. It's free to try.

Free API access

Your API key is included with every plan. No add-on fees, no per-call charges for standard endpoints.

Cancel anytime

No contracts, no lock-in. Your data exports with you. We don't hold your leads hostage.

Your data stays yours

Full API access to export everything. We're not a roach motel — data goes in and comes out.

Try It Free

Free tier, cancel anytime, export everything

I spent a year building integrations. Then I automated myself out of the job.

My first integration took six weeks. Instantly's API, OAuth flow, webhook receiver, retry logic, error handling. Six weeks before a single lead flowed automatically.

Then I needed Apollo for enrichment. Another month. Then GoHighLevel for CRM sync. Another month. Every vendor had different auth, different rate limits, different error formats. Half my time was spent on plumbing that had nothing to do with selling.

So I built it once, properly. Native connectors that handle auth and retries. A webhook system that doesn't fail silently. A REST API that lets you push and pull data without writing a custom integration every time you add a tool.

Now connecting a new tool takes 3 minutes instead of 3 months. That's the whole point.

Common questions

No. Native integrations work by pasting your API key from the other tool. The REST API is standard JSON — if you can use Postman or curl, you can use it. Most users have their first integration running in under 5 minutes.

Automatic retries with exponential backoff. If a webhook delivery fails, we retry up to 5 times over 24 hours. Every request is logged so you can see exactly what happened. No more silent failures that cost you leads.

Yes, reasonable ones. The platform handles rate limiting for each provider automatically — you don't need to build throttling logic. If you're hitting limits, it queues and retries. You focus on the business logic, not the plumbing.

Yes. The REST API and webhooks work with any tool that supports HTTP. Push data in via POST, pull it out via GET, or receive events via webhooks. If the other tool has an API, you can connect it.

Yes. API access and native integrations are included with every plan, including the free tier. No add-on fees, no per-call pricing for standard endpoints. The tools you connect work the same way whether you're on free or paid.

JSON in, JSON out. Standard REST conventions — POST to create, GET to read. Webhook payloads are JSON with consistent field naming across all event types. If you've used any modern API, this one will feel familiar.

Every hour your team spends copy-pasting between tools is an hour your competitors spend selling.

24+ integrations. Real-time webhooks. One API key. Connect everything in 3 minutes.

Get Your API Key — Free

No credit card. No contracts. Your first integration in under 3 minutes.

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