TLDR The section emphasizes the significance of mobile rendering in email communication, highlighting that mobile-optimized emails can result in reply rates of 54%, compared to just 23% for non-optimized emails. It states that 78% of B2B emails are first opened on mobile devices and offers guidelines for effective mobile email design, such as using a single column layout, a minimum font size of 14, and avoiding complex formatting. Additionally, it warns against using wide tables, long URLs, non-resizing images, and tiny text, suggesting that emails should be tested on both iPhone and Android devices. Furthermore, it notes that 67% of executives read emails on mobile while commuting.

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