Summaries > Technology > App > How To Build A Viral App & Make Mill...
TLDR Nikita aims to create a new app generating $10 million in 90 days. The conversation covers various business ideas and experiences, including working with spouses, MailChimp controversy, and the founder's app launch journey with TBH, 'Crush,' and 'Gas,' involving rumors of human trafficking. The founder plans a PR strategy to combat hoax rumors about the app, and is dedicated to optimizing the app's K Factor for viral growth.
The conversation starts with a story about selecting 12 successful startups that could make individuals millionaires. The company values have significantly increased, and most of them have raised significant rounds since then. The key takeaway is to carefully identify and invest in startups with high potential for exponential growth. It is essential to analyze market trends, the strength of the product or service, and the competency of the team behind the startup.
Nikita, the founder of the app TBH, strategically geofenced the new app to three high schools in Georgia and planned a subscription model for users to see who voted for them. The key takeaway is to strategically monetize the app and leverage geotargeting for better user engagement. It is crucial to understand the user demographic and behavior patterns to implement effective monetization strategies and maximize user participation.
A social app founder dealt with hoax rumors linking the app to human trafficking and planned a PR strategy to combat it. The founder leaned into the controversy for publicity, demonstrating the importance of managing controversies and leveraging PR strategies. When faced with negative publicity, the key takeaway is to proactively address the issue, stay transparent with the audience, and strategically leverage the controversy to garner positive attention and publicity for the brand.
The conversation covered various business ideas and experiences, including the challenges of managing personal and professional relationships. The key takeaway is the importance of maintaining ethical practices and effective reputation management in business. It is crucial to prioritize ethical decision-making, uphold a strong reputation, and carefully manage personal and professional relationships to sustain long-term success in the business world.
Nikita mentioned creating a new app with a bold goal of making $10 million in three months. The new app is a rebranded version of TBH with a new monetization model. He strategically geofenced the app to three high schools in Georgia and planned a subscription model for users to see who voted for them.
The discussions involve the founder of the app TBH, Nikita, and his experiences in rebranding the app, facing criticism, and engaging in online interactions with prominent individuals. There are also discussions about rumors linking the app to human trafficking and the founder's PR strategy to combat it.
The conversation is about potentially purchasing a domain name and working with Kristen Kent, the person behind sarahslist.com. There are negotiations over royalty shares and the potential for partnership with Sarah, as well as the background in tech of the woman named Kristen.
The discussants express differing opinions on the situation and discuss the potential severity of the consequences and the importance of looking at intentions. Additionally, they briefly touch on the success story and impact of MailChimp, as well as mention HubSpot as a fully integrated CRM platform.